AtoZ Furniture
Digital Marketing Executive
Responsibilities:
· Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
· Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
· Designs, builds, and maintains our social media presence.
· Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
· Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
· Identifies trends and insights, and optimizes spend and performance based on the insights.
· Brainstorms new and creative growth strategies through digital marketing.
· Plans, executes, and measures experiments and conversion tests.
· Collaborates with internal teams to create landing pages and optimize user experience.
· Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
· Identifies critical conversion points and drop off points and optimizes user funnels.
· Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
· Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
· Maintains digital marketing staff job results by counseling and disciplining employees; and planning, monitoring, and appraising job results.
· Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.
Customer Communication:
· Responsible of handling all communication on Social Media (Specially FB & Insta)
· Leads management on Social Media
· Management of Google Reviews
Requirements:
· Proven digit marketing experience. Experience in furniture industry within UAE market is an added advantage
· Polite and positive attitude with customers
· Excellent communication skills
. Must be a good team player
Experience:
At least 03 years of core experience in handling campaigns on Meta, Linked-in and SEO (on page/off page/back links) activities