RAW Coffee Company
We are looking for a Digital Designer & Social Media Manager
to join our team to drive sales, create engaging content, manage community and analyze data which feeds back into our business. As part of the creative team, you will develop and execute social media strategies, and create original content in the form of design, photography, video editing and animation. We’re seeking a creative, driven and proactive individual who aligns with our RAW values.
If you’re a tech-savvy, creative professional with a passion for design, people and coffee, let’s talk. Send CV and brief cover letter
SOCIAL MEDIA
– Use relevant programs for social media content.
– Experience in Adobe Creative Suite (InDesign, Illustrator, Photoshop, Lightroom).
– Plan, shoot, and edit various content for social media platforms.
– Coordinate props and equipment for shoots.
– Confident in posting and scheduling content and managing inbox interactions across platforms.
– Manage video content and create promotional content.
– Keep up to date with social media trends and drive customer behavior with creative captions and hashtags.
DIGITAL MARKETING
– Demonstrated background in Digital marketing analytics tools and Ads.
– Knowledge of Shopify preferred (Product listing, Blogs, Banners, Analytic Reports).
– Email Marketing Strategy, creation and reports management (Flows, Campaigns, Segmented).
– Establishing and measuring the success of Influencer Marketing Campaigns using Apps like Expin.
– Creating Digital Competitors’ Analysis Reports.
DEPARTMENT SUPPORT
– Be flexible and prioritize last minute content, new items, events, and promotions.
– Work with Operations Manager to update Finedine (food) imagery.
– Work with Supply Chain Manager to collect email addresses (knowledge of Klaviyo or similar platforms preferred).
– Visit RAW supplied cafes and events to shoot and market on social media.
– Manage, design and organize printings for posters.
– Organize content on server for easy access.
Qualifications: Minimum two years’ experience with Social Media Management, Content Creation, Copywriting, Graphic Design, Data Collection and Analysis, Photography Skills, Strong Verbal and Written Communication Skills, Attention to Detail, Self-Motivated, Creative Problem-Solving Skills, Experience with Major Social Media Platforms.
• Results Orientated
• Treat Others with Respect & Generosity
• Focus on your Customer
• Self-Development