Free Digital
The Senior Marketing Specialist is responsible for developing and executing marketing campaigns that drive leads and revenue for our marketing agency. This role will work closely with other marketing team members, and clients to develop and implement marketing strategies that align with the agency’s overall goals.
Responsibilities:
Develop and execute marketing campaigns across a variety of channels, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and email marketing.
Conduct market research and analyze data to identify new marketing opportunities and optimize existing campaigns.
Work with the Director of Marketing to develop and implement marketing budgets.
Track and report on the performance of marketing campaigns.
Collaborate with other marketing team members to create and manage marketing assets, such as website content, blog posts, and social media posts.
Stay up-to-date on the latest marketing trends and technologies.
Qualifications:
Bachelor’s degree in marketing, business, or a related field.
5+ years of experience in digital marketing.
Strong understanding of SEO, PPC, social media marketing, and email marketing.
Experience with marketing analytics and reporting.
Excellent written and verbal communication skills.
Ability to work independently and as part of a team.
Strong attention to detail and accuracy.