Social Media Manager

Startaparat

We are looking to establish a positive online presence to build brand awareness for our clients and provide them with statistics each month on their growth. This position will work directly under the CEO and work closely with the client. The ideal candidate must be responsible for an open line of communication at all times.

RESPONSIBILITIES WILL INCLUDE:
– Manage day-to-day social media strategy and activities for multiple businesses
– Prepare a schedule and post approved content for multiple social networks
– Generate compelling content that will effectively reach target markets
– Understand each individual client, the message they are trying to send, and the target market that will be used to portray that message
– Generate compelling content that will effectively reach target markets
– Understand each individual client, the message they are trying to send, and the target market that will be used to portray that message
– Performing social media audits and sending weekly/monthly reports to clients
– Understand social media data
– Understand social media advertisements
– Corresponding daily with the Social Media Manager and Owner and regularly sharing feedback and insights. This includes impeccable communication skills over email and replies in a short amount of time.
– Attending video (sometimes live) meetings with clients to better understand each client’s need on a monthly basis
– Monitor effective benchmarks for measuring the impact of Social Media programs. Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results.
– Create newsletters for clients
– Creating content calendars for each client
– Monitor, listen and respond to users in a “Social” way while cultivating leads and sales. Responding to comments in a timely manner.

Qualifications
SKILLS:
– The eagerness to start a growing start-up
– Excellent communication skills, i.e. written and verbal, to develop a wide range of materials; and ability to interact effectively with different target demographics
– Digitally savvy and interested in the digital marketing industry and technologies
– Highly organized and prepared
– Ability to multi-task and manage multiple projects effectively—excellent planning, project management, and organizational skills
– Proficiency with Facebook, Twitter, Instagram, Pinterest, LinkedIn and email marketing
– Maintain a deep understanding of client business goals and marketing objectives, translating them into digital objectives/strategies
– Understanding social media advertisements on Facebook and Instagram
REQUIREMENTS:
– Social Media experience and a high level of familiarity with Facebook, Twitter, Instagram, LinkedIn, Google+ and Pinterest
– Proficient and active on social media platforms
– Basic graphic design work and familiarity with Adobe Suite (primarily Photoshop) and or Canva
– Highly creative with experience in identifying target audiences and creating digital campaigns that engage, inform and motivate
– Enjoys working in a fast-paced environment
– Must have access to the Internet, computer & mobile phone
– Adherence to tight deadlines
– Extremely detail-oriented, with precise and proven organizational skills
– Demonstrate genuine curiosity and interest in our clients & their business

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