West Zone Supermarket
Role: Marketing Manager
Job Description:
As a Group Marketing Manager, one must carry at least 10 years of experience in the same field.
With well-versed knowledge w in handling the department with the following curriculum-
To mainly conduct marketing activities for all 130 stores in the UAE
To be able to handle the marketing portfolio of our hospitality division.
Briefing graphic designers on creating artwork for Store, InMall. and other outlets, social media and Digital Assets, event backdrops, promotional displays, flyers, and other marketing collaterals
Planning, budgeting, and executing marketing campaigns for customer engagement, brand-centric activations, new store openings, PR meets, Character Meet and Greets, etc.
Focus on cost optimization & Negotiation with vendors.
Liaising with vendors, media agencies, mall management, PR, and digital agencies for brand activations.
Good knowledge of Loyalty programs
To Develop strategies for driving footfalls in the stores
Strategies and implementation of market activities for the new launches or products or outlets.
Maintain in-Line with Retail (FMCG Industry) standards.
Train sub-ordinates with current trends