Deluxxis
We are on the lookout for a Digital Marketing Executive who is passionate and proficient in crafting and executing digital marketing strategies. This role is ideal for someone who excels in managing online advertising campaigns, implementing SEO strategies, and has a knack for generating leads through social media and Google Ads.
Key Responsibilities:
- Campaign Management: Plan, implement, and manage digital marketing campaigns across various platforms, aligning them with our clients’ marketing goals.
- Advertising: Oversee and optimize PPC, display ads, and social media advertising efforts to maximize lead generation and conversion rates.
- Lead Generation: Develop and execute innovative lead generation strategies through social media platforms, Google Ads, and other digital channels.
- SEO Optimization: Implement SEO strategies to enhance organic traffic and search engine rankings, contributing to lead generation efforts.
- Analytics and Reporting: Regularly analyze campaign performance using digital analytics tools, providing insights and actionable recommendations for optimization. Prepare comprehensive reports on campaign performance for clients and internal stakeholders.
- Budget Management: Efficiently manage the digital marketing budget, ensuring the most effective use of resources for maximum ROI and lead generation.
- Collaboration: Work closely with content, design, and sales teams to ensure an integrated and effective overall marketing strategy.
- Market Research: Stay updated with the latest digital media trends and technologies, particularly those relating to lead generation, digital marketing, SEO, and competitor strategies.
- Client Relations: Build and maintain strong relationships with clients, understanding their needs and ensuring their satisfaction with the lead generation results.
Qualifications:
- 2 – 3 years of experience in a similar role.
- Bachelor’s degree in Marketing, Advertising, or a related field.
- Google Ads (Search, Display, Video, etc.) & preferably Meta Ads Certifications
- Proven experience in digital marketing and lead generation, with a strong portfolio showcasing successful campaigns in social media and Google Ads.
- Deep understanding of online marketing concepts, strategies, and best practices.
- Proficiency in analytics tools (e.g., Google Analytics, SEMrush) and ad platforms (e.g., Google Ads, Facebook Ads Manager).
- Excellent analytical, organizational, and project management skills.
- Strong communication and interpersonal skills.
- Ability to work both independently and in a team environment.
- Creative thinker with a results-driven and data-informed approach.