Corporate OHS
Marketing Manager with Real Estate Experience
Location: Dubai, UAE
Job Description
*Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
*Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
*Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
*Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
*Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.
*Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
*Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
*Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
*Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
*Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
*Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Skills and Qualifications
*Bachelor’s degree in marketing, business, or related field
*Excellent written and verbal communication skills
*Proven experience developing marketing plans and campaigns
*Strong project management, multitasking, and decision-making skills
*Metrics-driven marketing mind with eye for creativity
*Experience with marketing automation and CRM tools
*Proficiency with online marketing and social media strategy
*Proven experience designing interactive applications and networking platforms